Your adventure begins here

Creating experiences for 500,000+ happy customers since 2008

Your adventure begins here

  • Always low and competitive prices
  • All new cars
  • Free shuttle service at Keflavik airport
  • 24-hour breakdown service
  • Free cancellation (until 48 hours before pick up)
  • Unlimited mileage/km
  • Free studded winter tires in winter
  • No deposit required

Our Cars, Your Adventure

Reykjavík Rent a Car is a reliable and affordable car rental service for visitors to Reykjavík, Iceland, and offers a wide range of rental cars. We are one of the best options for those looking to rent a vehicle, providing high-performance premium cars, 4x4s, and environmentally friendly cars. Our main focus is making the booking process simple while giving clear and detailed information on our wide range of rental cars, as well as making sure your entire rental car experience in Iceland is flawless.

Our website is very user-friendly, with a simple online booking form that enables customers to book their Iceland car rental in just a few easy steps. We offer simple car pick-up from Keflavik International Airport so that you can collect your vehicle upon arrival, no matter when your flight lands. Our location makes us the best and most convenient Reykjavík car rental company on the market.

Here are some crucial tips for renting a vehicle and driving in Iceland:

  • Drive on the right except for one-lane bridges and streets.
  • Road surfaces will vary from paved tarmac to rough, rocky mountain roads. 
  • Driving off-road is illegal everywhere in Iceland, so stick to the road!
  • You will require a 4x4 rental vehicle if you want to explore Iceland’s Highlands via F-Roads.
  • Stay safe at all times, with your headlights on and seatbelts fastened when driving.
  • Speed limits are low and strict here, written in km/h, with hefty speeding tickets for those that exceed them.

Read Our Reviews

  • * * * * *

    From Tripadvisor:
    I choose Reykjavik Rent a Car because of the good roomers and reviews about the company. In the process of choosing a rental company they answered my emails almost instantly, even in late evenings, giving me good answers to my questions. I rented a Jeep Wrangler from them, driving nearly 2000 km between Jokulsharlon and the Westfjords including Djupavik and Latrabjarg. Some of these roads were really rocky, so I was happy with the choice of car.
    However, the doors trap on a Jeep Wrangler is in my opinion a design weakness. On my last evening the door strap snapped, the door went forward and made a bump damage in front of the window. I informed the employees about this when I returned the car. I was informed that the owner would inform me by email about the cost of the damage, expecting the worst. The day after I received an email where they said that they wouldn't find it fair to charge me for the damage, as the door strap most likely had been worn out over time, and

    Renter from Norway
    Rented Jeep wrangler
  • * * * * *

    Everything worked perfect, like explained on the website! I ordered a smaller car but received in the end a SUV all grip which was perfect for Iceland conditions.
    The transfer bus came in 5 min, I received the car within 10 min, I returned it in 10 minutes, so I was absolutely satisfied.

    Renter from Hungary
    Rented Suzuki Vitara
  • * * * * *

    From Google reviews:

    Great experience. I reserved and paid online before my arrival and it was a very quick process getting the car. The car was clean, smelled nice, and was ready to go. The staff was friendly.


    Renter from United States
    Rented Vw Polo
  • * * * * *

    Rented a car for 5 days. Arrived early in the morning it was a quick check in. The rental car was super clean had no issues the entire time. Drop off was easy, staff was polite and courteous. Would definitely use them again

    Renter from United States
    Rented Subaru Forester 4wd or similar
  • * * * * *

    From Google reviwes:

    I rented a Toyota land cruiser. We were 6 people with luggage. Car was very well equipped. Car was not cleaned from the previous renters. The staff was friendly. Would recommend to friends.

    Renter from France
    Rented Toyota Landcruiser