Your adventure begins here

Creating experiences for 500,000+ happy customers since 2008

Your adventure begins here

  • Always low and competitive prices
  • All new cars
  • Free shuttle service at Keflavik airport
  • 24-hour breakdown service
  • Free cancellation (until 48 hours before pick up)
  • Unlimited mileage/km
  • Free studded winter tires in winter
  • No deposit required

Our Cars, Your Adventure

Reykjavík Rent a Car is a reliable and affordable car rental service for visitors to Reykjavík, Iceland, and offers a wide range of rental cars. We are one of the best options for those looking to rent a vehicle, providing high-performance premium cars, 4x4s, and environmentally friendly cars. Our main focus is making the booking process simple while giving clear and detailed information on our wide range of rental cars, as well as making sure your entire rental car experience in Iceland is flawless.

Our website is very user-friendly, with a simple online booking form that enables customers to book their Iceland car rental in just a few easy steps. We offer simple car pick-up from Keflavik International Airport so that you can collect your vehicle upon arrival, no matter when your flight lands. Our location makes us the best and most convenient Reykjavík car rental company on the market.

Here are some crucial tips for renting a vehicle and driving in Iceland:

  • Drive on the right except for one-lane bridges and streets.
  • Road surfaces will vary from paved tarmac to rough, rocky mountain roads. 
  • Driving off-road is illegal everywhere in Iceland, so stick to the road!
  • You will require a 4x4 rental vehicle if you want to explore Iceland’s Highlands via F-Roads.
  • Stay safe at all times, with your headlights on and seatbelts fastened when driving.
  • Speed limits are low and strict here, written in km/h, with hefty speeding tickets for those that exceed them.

Read Our Reviews

  • * * * * *

    From Google reviews:

    The company has an office right outside Keflavik airport. There is a free shuttle bus fm the airport to the office. The stuff is friendly. I had no problems w/the car whatsoever (considering the fact she was brand new and only had 15 k km run). The technical support and gas discounts work perfectly well. There is a possibility to pay by debit card (that is IF you purchase platinum insurance which, by the way is a wise idea, considering the road conditions). One word of advice to future travellers - small car may not be sufficient for gravel roads regardless if they are F marked or not. Nevertheless we used a Suzuki Swift and she had managed just fine.

    Renter from Ukraine

    Rented Suzuki Swift

  • * * * * *

    From Tripadvisor:

    This car rental company is OUTSTANDING. They reply to emails within hours, answer the phone and go that extra mile to give a personal service when your requirements are a little beyond the norm. AND they are very, very good value.
    I usually hate dealing with car rental companies - these are the good guys in the business. No hidden extras and a nice person who answers your call and knows your name.
    Claire Carter

    Renter from USA

    Rented Toyota

  • * * * * *

    From Google reviews:

    Very good and fast service. The car we rented was in perfect conditions. They sent emails to let us know about coming storms or bad weather. They are always available to reply emails and calls when needed. This is definitely great value for money.

    Renter from USA

    Rented Toyota

  • * * * *

    need to wait for a while during pick up as several customers are ahead of us. Only 2/2.5 customer service officers are available at that time. But it’s quite smooth during our turn. CS officers are also nice. Return process also smooth.

    Renter from Hong Kong

    Rented Ford Kuga

  • * * * *

    Servizio eccezionale, preciso e puntuale.
    Situato in ottima posizione rispetto all’aeroporto.
    Personale gentile e premuroso.

    Renter from Italy

    Rented Dacia Duster